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Vitality partner

Get a monthly cinema ticket.

Unwind with cinema tickets.

When your clients get active, they can get a cinema ticket.

  • Included on all Personal Healthcare and Business Healthcare plans with VitalityHealth, excluding Vitality at Work. Minimum monthly premiums apply to Personal Healthcare plans. Corporate Healthcare plans and trust schemes administered by VitalityHealth need to include Vitality Plus to be eligible for this reward.
  • Available with VitalityLife on any life insurance plan that includes Optimiser with an additional monthly fee for Vitality Plus, currently £4.75 per month, per adult, with a minimum monthly premium of £45 on single plans and £60 on joint plans.
    The Vitality Plus fee is subject to change. To find out about these charges please read our reward terms and conditions.

Terms and conditions apply.

Going to the movies is a great way to cut down on unhealthy stress levels. That’s why we partner with ODEON and Vue, two of the UK’s leading cinema chains.

If your client lives in Northern Ireland, they’ll be able to redeem a cinema ticket reward at the following cinemas:

  • IMC Cinemas
  • ODEON
  • Omniplex
  • Movie House Cinemas
  • The Ritz Cinemas

Once they’ve joined, here’s how they earn their reward ticket:

  • First they’ll need to register on Member Zone and complete a Health Review 
  • They’ll need to track their activity and earn at least 48 activity points in a month to get rewarded with a cinema ticket
  • Once they’ve tracked enough points, they can log in to Member Zone or the Vitality Member app to generate their cinema voucher code
  • They’ll need to enter the code/s on the cinema’s website when booking their ticket
  • Finally they can collect their ticket at the cinema – and enjoy the film

Frequently asked questions

Here are a few of the questions we’ve answered for our members

How long does my client have to use the cinema ticket?

As soon as your client has earned 48 activity points in a month, they can claim a cinema voucher code. They’ll have until the end of the following month to use their cinema voucher code.

If my client has insured their children on their Vitality plan, will their children get cinema tickets?

Yes. If your client and their partner achieve 48 activity points a month, they’ll also unlock voucher codes for their children too.

If they've taken out a VitalityLife plan after 27 February 2023, they'll be able to earn a maximum of four cinema tickets, per family, per month.

Are there terms and conditions for the cinema reward?

Yes. Please read the cinema terms and conditions.

Important information

VUE
Codes for Vue are not valid for Premieres, Event Cinema, alternative content and special screenings. Codes are valid for Mini Morning screenings. Upgrades for all screenings at Vue Leicester Square, 3D, Xtreme, IMAX and VIP and Recliner seats are available for an additional cost. Upgrades can be booked online or at the cinema. 3D glasses will also incur an additional cost.

ODEON
Codes are valid at all ODEON cinemas open in the UK (including ODEON Luxe cinemas), excluding BFI IMAX and ODEON Luxe & Dine cinemas. At ODEON Luxe Leicester Square, codes cannot be used for screen 1 and are valid for screens 2-5 only. Codes are not valid on ODEON Event Cinema, premieres, special events or screenings. An upgrade fee is payable for the Dolby Cinema, 3D, IMAX screens, iSense, Gallery, and premium seats. 3D glasses will also incur an additional cost.

In absolutely no circumstances can voucher codes be sold or gifted to third parties by a member.

VitalityHealth: ODEON and Vue are included on all Personal Healthcare and Business Healthcare plans, except Vitality at Work. Corporate Healthcare plans and trust schemes administered by VitalityHealth need to include Vitality Plus to be eligible for this reward. 

VitalityLife: ODEON and Vue are included on any life insurance plan that includes Optimiser with an additional monthly fee for Vitality Plus, currently £4.75 per month, per adult, with a minimum monthly premium of £45 on single plans and £60 on joint plans.
The Vitality Plus fee is subject to change. To find out about these charges please read our reward terms and conditions.

Details correct as of February 2023. Terms and conditions apply.

Where to next?

  • Caffè Nero

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    When your clients get active, they can be rewarded with coffee from Caffè Nero.

    Learn More

  • Waitrose & Partners

    Vegetables

    Up to 40% cashback on Good Health food when your clients have both a qualifying health and life plan.

    Learn More

  • All Reward Partners

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    See all of the great discounts and exciting rewards your clients can access through the Vitality Programme.

    Learn More